Influence of New Development of Accounting Information Quality
Characteristics based on Hadoop on Enterprise Investment Efficiency
Xiaoqian Wang, Sixuan He and Yixi Zhang
*
Chongqing College of Architecture and Technology, Chongqing, China
Keywords: Big Data Technology, Accounting Information Quality, Enterprise Investment Efficiency.
Abstract: Based on big data analysis technology, Hadoop, MapReduce big data computing framework and HDFS
distributed file storage database are adopted to complete the construction of enterprise investment decision-
making system. With the help of big data technology and data processing characteristics, it provides necessary
technical support and theoretical basis for the secondary development of enterprises. Under the big data
technology, the enterprise investment decision-making system realizes the innovative development of the
quality characteristics of enterprise financial accounting information, so as to improve the enterprise
investment efficiency, and then have a certain positive significance to the enterprise's business performance,
and finally help the enterprise to develop more rapidly and comprehensively under the condition of
maintaining good operation.
1 INTRODUCTION
At present, the development of science and
technology is changing with each passing day, and
the development form of China's social economy is
also on the rise, especially the extensive application
of modern information technology, prompting
China's economic construction in all aspects have
made great achievements. At present, under the social
and economic system of our country, investment
behavior is one of the three core financial activities of
modern enterprises, which has an important impact
on the survival and development of enterprises.
Investment efficiency refers to the ratio between the
effective results achieved by an enterprise's
investment and the amount of input consumed or
occupied, that is, the proportional relationship
between the output and input of an enterprise's
investment activities (MBA think tank,
Encyclopedia, 2010). The change of enterprise
investment efficiency will be directly related to the
economic benefits of enterprises, but also will bring
great impact on the survival and development of
enterprises.
The research based on the theory of information
asymmetry and the principal-agent theory shows that
there is an inevitable connection between the quality
of enterprise accounting information and the
efficiency of enterprise investment. The enterprise
managers and decision makers decide the direction of
investment according to the content reflected in the
accounting information. At the same time, according
to the accounting information, the results of the
investment behavior are analyzed to determine
whether the investment is effective, and then make
decisions on the next investment. (
Ma, 2014
)
Therefore, the quality of enterprise accounting
information is the key to enterprise investment
behavior and an important factor affecting enterprise
investment efficiency. Enterprise accounting
information not only comes from the daily
production, operation, management and other
activities of the enterprise, but also contains the data
information related to external social environment,
policies and regulations. Under the traditional
enterprise operation mode, the acquisition of
enterprise accounting information only depends on
the analysis and processing of the data in the financial
statements, ignoring the impact of the external
environment and policies and regulations of the
enterprise. In addition, a lot of human work is needed
for data mining and processing of complex financial
data statements. Therefore, big data technology
innovation is applied to enterprise accounting
information processing to intuitively improve the
quality of accounting information, realize the
visualization of accounting information, so as to help
Wang, X., He, S. and Zhang, Y.
Influence of New Development of Accounting Information Quality Characteristics based on Hadoop on Enterprise Investment Efficiency.
DOI: 10.5220/0011356200003440
In Proceedings of the International Conference on Big Data Economy and Digital Management (BDEDM 2022), pages 883-889
ISBN: 978-989-758-593-7
Copyright
c
2022 by SCITEPRESS – Science and Technology Publications, Lda. All rights reserved
883
enterprise managers and decision makers make good
decisions on enterprise investment behavior, improve
the investment efficiency of enterprises, and finally
achieve the goal of long-term and healthy
development of enterprises.
2 ENTERPRISE INVESTMENT
EFFICIENCY AND
ACCOUNTING INFORMATION
QUALITY
2.1 Enterprise Investment Efficiency
The investment behavior of an enterprise can be
simply defined as an economic activity in which an
enterprise advances funds or other resources to a
business in order to obtain economic benefits. As a
key activity in the daily operation of enterprises,
investment activities aim to obtain more economic
benefits, and can effectively reduce the cost of
enterprises, and maintain the continuous progress and
development of enterprises. In the comprehensive
evaluation of investment activities, the standard of
investment efficiency is introduced to measure the
implementation effect of enterprise investment
activities, which also provides data support for
enterprise managers and decision makers to make
decisions.
There are external factors and internal factors that
affect the efficiency of enterprise investment. The
external factors include national system control and
government forced intervention. For example,
regional protection policies, preferential tax policies.
External factors also include the degree of market
perfection, such as the marketization and legalization
of social economy. The internal factors are more
complex than the external factors, because the
internal factors not only directly affect the investment
efficiency of enterprises, but also indirectly affect the
investment efficiency through the mutual influence of
different internal factors. Such as enterprise internal
control level, accounting information quality,
management characteristics. Among them, the
quality of accounting information directly reflects the
key information such as investment cash flow status,
enterprise debt ratio, and is related to the smooth
implementation of enterprise investment behavior.
And then affect the efficiency of enterprise
investment.
2.2 Enterprise Accounting Information
Quality
Accounting information quality is the sum of
characteristics of accounting information's ability to
meet explicit and implicit needs (
Wang, 2016
), and
its main role is to provide information needed for
decision-making for enterprise managers and
decision makers. Accounting information is an
important part of enterprise financial information.
Due to the complexity of its source and the
importance of its role, enterprise accounting
information shows many different quality
characteristics, such as relevance, authenticity,
timeliness, usefulness. These enterprise accounting
information quality characteristics are an important
standard to measure accounting information. In the
investment activities of enterprises, high-quality
accounting information can help enterprises
eliminate the information asymmetry between the
two sides of the investment, and help enterprises in
the distribution of cash flow and liabilities and other
aspects of unified management and planning, that is,
to provide help and suggestions for the investment
activities of enterprises. Thus, the investment
efficiency of enterprises can be improved, and the
investment elasticity and overall vitality of
enterprises can be stimulated.
2.3 The Impact of Enterprise
Accounting Information Quality on
Enterprise Investment Efficiency
Under the theory of information asymmetry,
information asymmetry is mainly manifested in the
asymmetry of content and time, both of which are
important factors directly related to the normal
operation of enterprises and rational allocation of
resources. In the investment direction of enterprises,
the quality of accounting information can reduce the
problem of information asymmetry between
investors and invested enterprises. High-quality
accounting information helps to identify high-quality
enterprises or projects, and also helps to obtain the
internal actual operation information of invested
enterprises or projects, thus reducing investment
risks. Under the principal-agent theory, the quality of
accounting information measured by accounting
conservatism can ensure that the contract participants
work according to the agreed content, adjust the
conflicts of interest, reduce investment risks and
opportunistic behaviors, and thus alleviate the agency
problems among the investment contract parties.
(
Qin 2020
)
BDEDM 2022 - The International Conference on Big Data Economy and Digital Management
884
2.4 The Impact of Enterprise
Accounting Information Quality on
Enterprise Investment Efficiency
2.4.1 The Judgment of Enterprise
Accounting Information Quality on
Enterprise Investment Risk
In the enterprise investment activities, the forecast of
the investment project income and the forecast of the
enterprise's own economic strength is the key to
determine the direction of the enterprise investment,
but also the enterprise managers and decision makers
to judge an investment project risk of an important
basis. The above two kinds of estimation are
inseparable from the analysis and application of the
quality characteristics of enterprise accounting
information. For example, as one of the
characteristics of correlation, the two major signs of
the correlation of enterprise accounting are the
predictive value and feedback value of accounting
information, (
Wu, 2017
) both of which can help
enterprise investment risk judgment, thus affecting
the investment efficiency of enterprises.
2.4.2 The Impact of Enterprise Accounting
Information Quality on Enterprise
Investment Amount
The development of enterprise investment activities
cannot be separated from the allocation and
utilization of the enterprise's own capital, and the
amount of enterprise's own capital also determines
the amount of enterprise investment, which is directly
related to the trend of enterprise investment
efficiency. The direct source of enterprise funds is the
main business income of the enterprise itself, and the
authenticity of the quality of enterprise accounting
information is the most real and intuitive embodiment
of the business conditions of the enterprise.
Therefore, enterprise managers and decision makers
can determine the amount of enterprise investment
according to the enterprise capital surplus reflected in
the accounting information. Therefore, the quality of
accounting information can directly affect the
accuracy of enterprise financial statements, and then
affect the efficiency of enterprise investment.
2.4.3 The Impact of Enterprise Accounting
Information Quality on Enterprise
Investment Effect
The timeliness of enterprise accounting information
quality means that the production of enterprise
accounting information takes precedence over the
production of enterprise investment decisions. The
usefulness of enterprise accounting information
quality refers to that the enterprise accounting
information can directly affect the enterprise's
investment activities. (
Guo, 2016, Ke, 2016
)
Generally speaking, the relevance, authenticity,
timeliness, usefulness and other characteristics of
enterprise accounting information quality will affect
the judgment and evaluation of enterprise managers
and decision makers on the investment effect. If the
quality of enterprise accounting information is not
high and the characteristics are not clear, it will lead
to a large deviation in the judgment of the investment
effect.
To sum up, the quality of enterprise accounting
information can directly affect the development,
operation and effect evaluation of enterprise
investment activities, and then change the efficiency
of enterprise investment. Therefore, in order to
improve the efficiency of enterprises in investment,
expand the development scale and comprehensive
strength of enterprises, it is urgent to put forward the
corresponding improvement and improvement in the
quality of enterprise accounting information. The
innovative integration of big data technology and
enterprise accounting business will give new
development from the measurement, timeliness,
usefulness and other characteristics of accounting
information. Help enterprises to reduce the cost of
investment activities, avoid the risk of investment
activities, improve the efficiency of investment
activities.
3 BIG DATA TECHNOLOGY AND
ENTERPRISE ACCOUNTING
INFORMATION QUALITY
3.1 Big Data Technology
Big data is the inevitable result of the development of
information technology in today's society. Under the
development law of technology itself, information
technology has been applied to work production to
improve efficiency and gradually moved to a more
advanced stage of intelligence. Today, massive
information data has become the basis of the whole
social operation and development, and we have also
become the producers and users of data in the current
information data society. The birth of big data
technology is inseparable from the development and
maturity of modern information technology and
Influence of New Development of Accounting Information Quality Characteristics based on Hadoop on Enterprise Investment Efficiency
885
communication technology. In the actual application
process, big data technology combines the
advantages of modern information technology and
communication technology, and can be widely used
in all industries and fields of the whole society. Big
data technology not only promotes and changes the
overall social development in the technical level, but
also provides a new method and new thinking mode
for us to look at and deal with work. That is, decision-
making behavior will increasingly be made based on
data analysis, rather than relying on experience and
intuition as in the past.
The system of big data technology is huge and
complex. The basic framework and technical
categories include data collection, distributed
storage, NoSQL database, data warehouse, parallel
computing, visualization. The common big data
processing processes are: data collection, data
preprocessing, data storage, data cleaning, data
query, analysis and visualization. (Core Technologies
that Must be Mastered in Learning Big Data.
Computer & Network) The specific process is shown
in Figure 1.
Figure 1: Big data project processing process.
3.2 Big Data Technology Improves the
Quality Characteristics of
Enterprise Accounting Information
3.2.1 Big Data Technology Changes the
Relevance of Accounting Information
Enterprise accounting information in the traditional
mode of operation, only a simple access to the
internal enterprise generated by a variety of
structured data, due to the initial balance, accounts
receivable and so on. However, for the external
enterprise, especially for the highly interconnected
and closely related unstructured data in the current
society, such as user evaluation, user satisfaction,
regional policy, valuable data information cannot be
obtained. In turn, it will affect the degree of
information integrity and comprehensiveness of the
subsequent enterprise investment decision. And big
data technology can easily realize the enterprise
external data fetching, and through a series of
processing process and realizes the enterprise
external data information and enterprise internal data
information used in combination, greatly eliminate
the unequal sex investment decision-making
information, namely the implementation of enterprise
accounting information quality correlation of
ascension, Thus, the accuracy and controllability of
enterprise investment decisions can be further
improved, investment risks can be reduced and
investment efficiency can be improved.
3.2.2 Big Data Technology Changes the
Timeliness of Accounting Information
The application of big data technology can change the
timeliness of current enterprise accounting
information transmission. Based on big data
technology, enterprise financial management
software will adopt data distributed computing and
storage, which can greatly improve the speed of data
storage, calculation, invocation and other operations.
So as to improve the timeliness of enterprise
accounting information quality.(
Yang. 2018
) What's
more, the data analysis and mining technology in the
accounting information accounting has filled the gap
on the function of the traditional accounting software
system, and big data technology support for data
visualization, vast amounts of data by classification,
component form different data sets, and when the
user calls, and in a dynamic and multiple forms of
BDEDM 2022 - The International Conference on Big Data Economy and Digital Management
886
data chart display, Make accounting information
accounting more fast, more transparent and intuitive,
in order to improve the usefulness of enterprise
accounting information quality, but also more
convenient for enterprise managers, decision-makers
quickly on this basis, make decisions on enterprise
investment activities, improve enterprise investment
efficiency.(
Long. 2015
)
To sum up, the application of big data technology
in the enterprise financial management system can
achieve innovative development and qualitative
improvement of the quality characteristics of
enterprise accounting information. The application of
big data technology helps to improve the accounting
information data management ability of enterprises,
and is also the key to achieve the success of
intelligent business decision.
4 ENTERPRISE INVESTMENT
DECISION SYSTEM BASED ON
BIG DATA
4.1 System Overview
The enterprise investment decision system based on
big data can expand the input aperture of enterprise
accounting information, alleviate the difficulty of
enterprise accounting information exchange and
accounting, and realize the comprehensive utilization
of accounting information data coordination,
intelligent analysis and decision-making aid. That is,
big data technology comprehensively improves and
develops the quality characteristics of enterprise
accounting information, provides due support for
enterprise investment activities, and ultimately
improves the investment efficiency of enterprises.
The system construction model is shown in Figure 2.
The system can provide analysis methods such as
financial statement analysis, data result visualization,
self-service data analysis, data prediction and data
mining, to accurately support enterprise managers to
make decisions on enterprise investment activities.
Figure 2: Enterprise investment decision system construction model.
4.2 Specific Process and Functions
In the enterprise investment decision system, the
primary solution is the access of internal and external
accounting information. With the support of big data
technology, the system can not only process
traditional structured data information, but also
process unstructured information such as text and
pictures. Therefore, in the data source access module,
the system supports the acquisition of enterprise
internal production and operation data from
enterprise EPR management system, CRM
management system, OA transaction processing
system, HR management system and other aspects, as
the main body of accounting information. In addition,
it also supports the acquisition of external evaluation,
opinions and other data information from the
enterprise's independent social platform, official
Influence of New Development of Accounting Information Quality Characteristics based on Hadoop on Enterprise Investment Efficiency
887
website and other channels as a supplement to the
accounting information. The distributed storage
technology of big data is adopted to store data sets
formed by different data in different database servers
to improve the relevance of enterprise accounting
information.
After the accounting information data is stored,
the system will complete data extraction, data
cleaning, data conversion and other operations in the
data integration and processing function module, sort
out and refine a large number of disordered
accounting information data, retain valuable data
information, and improve the measurement of
accounting information quality. Through the
integration and processing of accounting information
data in the system, the data sharing and data
association of multiple systems of enterprises are
realized, the synchronization of accounting
information data of enterprises is enhanced, and the
quality of accounting information data is improved.
After data integration and processing, enterprise
accounting information data can be further analyzed
and applied. Through the system data analysis and
application module, accounting information can be
formed into various complex reports, agile data
kanban, data visual dynamic display, text reports and
other contents. And the comprehensive application of
these contents, the corresponding trend prediction,
income analysis, intelligent decision-making and risk
early warning for enterprise investment activities, so
as to assist enterprise managers and decision makers
to carry out comprehensive regulation and accurate
management of investment activities. Through the
powerful data analysis and computing ability of big
data technology, it realizes the data mining and data
insight that the traditional accounting system cannot
achieve, and improves the usefulness of the quality of
enterprise accounting information.
After data analysis and application, the system
supports enterprise managers and decision makers to
obtain corresponding data information and data
application content from different channels. The
system supports multiple terminal viewing modes,
such as PC, mobile device, large screen, and third-
party system integration. That is, enterprise managers
and decision makers can use mobile phones, tablet
computers, personal computers, anytime and
anywhere to log in the system to view and use the
system. The application of this big data technology
realizes the timeliness of the quality of enterprise
accounting information, makes the decision-making
of enterprise investment activities no longer rely on
the traditional complicated financial data statements,
and saves a lot of manpower and material costs.
The above is the introduction of the main
functional modules of the enterprise investment
decision system based on big data. As shown in
Figure 3, it is the functional architecture diagram of
the enterprise investment decision system.
Figure 3: Functional architecture diagram of an enterprise investment system.
BDEDM 2022 - The International Conference on Big Data Economy and Digital Management
888
4.3 Technical Support
In terms of data collection of big data technology,
common database collection technologies include
MySQL and SQLSever, which are common database
servers in enterprises. For unstructured data under big
data technology, HDFS, HBase, NoSQL, etc. The
distributed database can design the corresponding
data sets according to the application characteristics
of different data, increase the throughput rate of data
on the server, so as to improve the efficiency of
system data operation.
In the process of data preprocessing, ETL tool is
often used for data extraction and data cleaning. Data
transformation is a process of processing the
inconsistencies in the extracted data. It also includes
the work of data cleaning, that is, according to the
business rules to clean the abnormal data to ensure
the accuracy of subsequent analysis results. (
Liu,
2020, Hu, 2020, Song, 2020
) Data scheduling refers
to the streamlining of data volume to obtain a smaller
data set while maintaining the original state of data to
the maximum extent.
In the link of data analysis and response, it mainly
realizes the visual design of data, and uses the results
to guide the enterprise investment decision service. In
this system, the mainstream technologies in Web-
based development are adopted, and the front-end
development framework of the system adopts vue. js
and ECharts visual tools for organic integration, so as
to quickly build a web-based front-end interactive
application interface. The overall architecture of the
enterprise investment decision system based on big
data is B\S architecture design, which enables users
to log in the system and complete the interactive
operation with the system at any time by using a
variety of devices through a web browser.
5 CONCLUSIONS
The enterprise investment decision-making system
based on big data is a practical application under the
innovative integration of big data technology and
enterprise accounting information management. By
improving the quality characteristics of accounting
information, the system helps enterprise managers
and decision-makers provide data support for the
decision-making of enterprise investment activities,
so as to more comprehensively and accurately realize
the regulation and management of enterprise
investment activities and improve enterprise
investment efficiency.
ACKNOWLEDGMENTS
Humanities and Social Science Research Project of
Chongqing Education Committee, Project No.
21SKGH390.
REFERENCES
Core Technologies that Must be Mastered in Learning Big
Data. Computer & Network.
Guo Xiumei, Ke Tengmin. (2016) Influence of Accounting
Information Quality on Investment Efficiency of
Enterprises. Journal of Fujian Agriculture and Forestry
University(Philosophy and Social Sciences).
Investment efficiency. MBA think tank Encyclopedia. See
https://wiki.mbalib.com/wiki/%E6%8A%95%E8%B5
%84%E6%95%88%E7%8E%87.
Liu Wenjun, Hu Xia, Song Xueyong. (2020) Big Data
Visualization Application Development Project
Tutorial. Beijing: China Railway Publishing House.
Long Yungeng. (2015) Research on the Influence of
Accounting Information Quality on Investors'
Emotional Effect. Southwestern University Of
Finance And Economics.
Ma Shuo. (2014) The Impact of Accounting Information
Quality on Enterprise Investment Efficiency. Modern
Marketing (next month).
Qin Xinmei. (2020) Basic Accounting (third Edition).
Liaoning: Dongbei University of Finance and
Economics Press.
Wang Aishan. (2016) Analysis on the Impact of
Accounting Information Quality on Enterprise
Investment Efficiency. Accounting Learning.
Wu Shuguo. (2017) Accounting Information Quality,
Management Overconfidence and Investment
Efficiency——Empirical Evidence Based on GEM
Market [D]. Southwestern University Of Finance And
Economics.
Yang Yinghua. (2018) Analysis on the Influence of Big
Data Era on the Quality of Enterprise Accounting
Information. Commercial Accounting.
Influence of New Development of Accounting Information Quality Characteristics based on Hadoop on Enterprise Investment Efficiency
889
